Adam Hawkins is a
Creative DirectorI've led rebrands for Fatherly, launched The Dad Store, and designed for an Emmy-winning series for NYC. My work lives somewhere between strategy and craft. Thoughtful systems that don't feel like systems.(Resize the box. Click reroll. Make a mess. I don't mind.)
Reroll
Adam Hawkins is a
Creative DirectorI've led rebrands for Fatherly, launched The Dad Store, and designed for an Emmy-winning series for NYC. My work lives somewhere between strategy and craft. Thoughtful systems that don't feel like systems.(Resize the box. Click reroll. Make a mess. I don't mind.)
Reroll
Adam Hawkins is a
Creative DirectorI've led rebrands for Fatherly, launched The Dad Store, and designed for an Emmy-winning series for NYC. My work lives somewhere between strategy and craft. Thoughtful systems that don't feel like systems.(Resize the box. Click reroll. Make a mess. I don't mind.)
Reroll
Adam Hawkins is a
Creative DirectorI've led rebrands for Fatherly, launched The Dad Store, and designed for an Emmy-winning series for NYC. My work lives somewhere between strategy and craft. Thoughtful systems that don't feel like systems.(Resize the box. Click reroll. Make a mess. I don't mind.)
Reroll
.: case study
01
Fatherly
Rebuilding the house while everyone's still living in it
Brand redesign, web design, photography direction, social assets, editorial design
View Project
.: case study
01
Fatherly
Rebuilding the house while everyone's still living in it
Brand redesign, web design, photography direction, social assets, editorial design
View Project
.: case study
01
Fatherly
Rebuilding the house while everyone's still living in it
Brand redesign, web design, photography direction, social assets, editorial design
View Project
.: case study
01
Fatherly
Rebuilding the house while everyone's still living in it
Brand redesign, web design, photography direction, social assets, editorial design
View Project
.: case study
02
The City of New York
Branding New York without the clichés
Brand design, social assets, art direction
View Project
.: case study
02
The City of New York
Branding New York without the clichés
Brand design, social assets, art direction
View Project
.: case study
02
The City of New York
Branding New York without the clichés
Brand design, social assets, art direction
View Project
.: case study
02
The City of New York
Branding New York without the clichés
Brand design, social assets, art direction
View Project
.: case study
03
The Dad
Introducing commerce without breaking trust
Brand development, web design, product design
View Project
.: case study
03
The Dad
Introducing commerce without breaking trust
Brand development, web design, product design
View Project
.: case study
03
The Dad
Introducing commerce without breaking trust
Brand development, web design, product design
View Project
.: case study
03
The Dad
Introducing commerce without breaking trust
Brand development, web design, product design
View Project
.: showcase
04
Oly Atelier
Defining a furniture brand through tactile identity
Brand design, Collateral
View Project
.: showcase
04
Oly Atelier
Defining a furniture brand through tactile identity
Brand design, Collateral
View Project
.: showcase
04
Oly Atelier
Defining a furniture brand through tactile identity
Brand design, Collateral
View Project
.: showcase
04
Oly Atelier
Defining a furniture brand through tactile identity
Brand design, Collateral
View Project
.: showcase
05
Magnet Theater
Bringing structure to spontaneity
Brand design, branded merchandise
View Project
.: showcase
05
Magnet Theater
Bringing structure to spontaneity
Brand design, branded merchandise
View Project
.: showcase
05
Magnet Theater
Bringing structure to spontaneity
Brand design, branded merchandise
View Project
.: showcase
05
Magnet Theater
Bringing structure to spontaneity
Brand design, branded merchandise
View Project
.: showcase
06
The Dad | Fatherly
A Conversation about Fatherhood
Event lockup, Social media assets, Graphics
View Project
.: showcase
06
The Dad | Fatherly
A Conversation about Fatherhood
Event lockup, Social media assets, Graphics
View Project
.: showcase
06
The Dad | Fatherly
A Conversation about Fatherhood
Event lockup, Social media assets, Graphics
View Project
.: showcase
06
The Dad | Fatherly
A Conversation about Fatherhood
Event lockup, Social media assets, Graphics
View Project
.: showcase
07
My World Entertainment
Branding the entire trip, not just the destination
Brand design, branded merchandise
View Project
.: showcase
07
My World Entertainment
Branding the entire trip, not just the destination
Brand design, branded merchandise
View Project
.: showcase
07
My World Entertainment
Branding the entire trip, not just the destination
Brand design, branded merchandise
View Project
.: showcase
07
My World Entertainment
Branding the entire trip, not just the destination
Brand design, branded merchandise
View Project
.: showcase
08
Chef Hamblin
Making a home kitchen feel like a restaurant brand
Brand design, product design, collateral
View Project
.: showcase
08
Chef Hamblin
Making a home kitchen feel like a restaurant brand
Brand design, product design, collateral
View Project
.: showcase
08
Chef Hamblin
Making a home kitchen feel like a restaurant brand
Brand design, product design, collateral
View Project
.: showcase
08
Chef Hamblin
Making a home kitchen feel like a restaurant brand